Afric Touch

Afric Touch

Afric Touch is a Canadian online boutique for authentic African fashion for women and men (dresses, djellabas, accessories), inspired by the four corners of Africa, with a focus on handcrafted quality.

Customer

Afric Touch

Year

2025

Industry

Clothing and jewelry

Website

africtouch.com

Project details

Afric Touch, a Canadian online boutique for African fashion, was without a digital presence, missing out on important business opportunities and limiting its reach to customers looking for authentic products.

Our mission

Create a complete e-commerce platform from A to Z, enabling Afric Touch to :

  • Market your products online 24/7
  • Offer a smooth, secure shopping experience
  • Reflecting the richness and authenticity of African culture
  • Laying the foundations for sustainable digital growth

Developed Solutions

Turnkey Online Shop

  • Development of a complete e-commerce platform using WooCommerce
  • Intuitive administration interface for simplified day-to-day management
  • Modular architecture for adding new functionalities

Culturally rooted design

  • Strong visual identity celebrating the colors and values of African culture
  • Authentic, warm design reflecting the essence of the brand
  • Optimal product presentation to stimulate purchases

Multi-device experience

  • Fully responsive site for all screens
  • Fluid, intuitive navigation on desktop, tablet and mobile devices
  • Optimized purchase path to maximize conversions

Integrated Technical Solutions

  • Square Payment: Secure and reliable payment system for frictionless transactions
  • Flagship: Automated delivery management for optimum customer service
  • Simplified ordering process from selection to delivery

Solid SEO foundations

  • Basic technical optimization for SEO
  • Content structure designed for Google visibility
  • SEO configuration for future development

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